DITCH THE DIGITAL DOWNLOADS, START MAKING WHAT YOU'RE WORTH

I'm ready to start

FROM SHOOT & SHARE 

To Selling & Serving with 
DOUBLE the Income

Be a part of a solid support system with an in-depth approach to how to create a print-driven business, so you can start working less and living more.

IF YOU'RE READY TO SHOW YOUR CLIENTS THE VALUE OF PRINT, PREPARE THEM FOR INVESTING IN HEIRLOOMS, AND GUIDE THEM THROUGH THE SALES PROCESS IN A WAY THAT’S REWARDING FOR THEM AND PROFITABLE FOR YOUR BUSINESS, YOU'RE IN THE RIGHT PLACE.

I'm Makayla Jade.

...and in the past 7 years my rockstar husband and I have built a photography + cinema studio totaling nearly half a million in print sales (and still selling!) while keeping our business and our clients close to heart, capping out at about 20-25 weddings per year. We’ve been featured in Rangefinder, Click, and Professional Photographer Magazine as well as on various speaking platforms across the nation. As a member of the Miller's speaker team, and backed by other awesome companies like Fundy & 17Hats, we love sharing business tips with other creatives so you can build the empire you deserve.  

When I first started out, I thought "What a perfect career!" I could stay home with my kids, do something I loved and get paid for it?  

WRONG.

hi!

A Shoot & Burn Business is NOT sustainable, I learned that the hard way. 

I STARTED SELLING PRINTS OUT OF OUR SMALL STUDIO APARTMENT and our paycheck to paycheck lifestyle turned into $20k clients, $65k months and a multi-six-figure per year business. Now we have more time to spend with our kids, travel around the world, and only work with the types of clients we love most. 

let's review:

2011

$

0

(I ONLY CHARGED FOR 
MY SERVICES)

2017

$

185,000

IN ADDITIONAL REVENUE 
FROM PRINTS

HOW WOULD YOU LIKE A

 
185,000 raise?

$

If I can do it, YOU can too. 

let's do this thing!

Who is this program for? 

this sales support system is designed just for you if…

SKIP PAST THE YEARS OF LEARNING IT TOOK ME 
TO DEVELOP STRATEGIES THAT WORK. 

You're tired of spending hours shooting & editing and not making what you're worth. 

You want to build an in-person sales experience for your clients but you have no clue how (or no where) to get started. 

You get overwhelmed by the amount of work it will be to make the switch.

You want to reach clients that see value in a more meaningful end product (and are willing to pay for it!)

You try to tell prospective clients about the value of print.... but no one's booking?

You absolutely HATE selling and want to develop a streamlined workflow that helps condition your clients and lands sales FOR you.  

You've heard of photographers making 5K-20K PER CLIENT and you desperately want that for yourself. 

You desire a business model that leads to lucrative client accounts, but you don't know were to find those clients.

You're ready to get down to biz-naas and actually do the work, because big bucks in that bank account don't come from sitting on yo' bootaay.

let's do this thing!

"I wanted to build a business I was proud of and still be present in the lives of my children"

- MAKAYLA JADE

ARE YOU

afraid of selling?

I was too...

With conditioned workflows, and strong studio systems, I was able to show my clients the true value of print, take the pressure out of selling and still MULTIPLY my revenue. 

myth #1

TOO MANY S&B PHOTOGRAPHERS

With conditioned workflows, and strong studio systems, I was able to show my clients the true value of print, take the pressure out of selling and still MULTIPLY my revenue. 

myth #2

In PERSON SALES ARE TOO SALESY

If you actually believe in what you’re offering, it won't be a sale, it will be a gift. When you learn the effectiveness of listening to what the clients really want, you can help guide them to make the best choices. 

myth #3

MY CLIENTS CAN'T AFFORD PRINTS

People will make room in their budget for things they value. People invest in things they find are important to them. And they SAVE for things that are really important to them but may not be easily accessible. 

myth #4

I WILL LOSE ALL MY CLIENTS

Yes. You will lose clients. 
But with a little guidance and support you will notice a shift. 
A shift in YOU, your business, the clients you are beginning to attract, and their buying behaviors. Your network will grow and you’ll actually GAIN clients, but not just any client, your IDEAL clients. 

Legacy Sales

INTRODUCING

Let's do this thing!

THE SALES SUPPORT SYSTEM THAT WILL GUIDE YOU THROUGH THE TRANSITION FROM SHOOT & SHARE TO SUCCESSFUL SALES WITHOUT THE SLEEZE.  

step #1

LAYING THE GROUNDWORK

Goal Setting & Business Planning
Develop a Mission & Vision
The Importance of Storytelling in Sales
Finding your Why

step #2

RESOURCES AND TOOLS 

What to Sell, developing a core menu
Partnering with a professional lab
IPS Toolkit, Software for Success
Customization Options & Upsells

step #3

PRICING FOR PROFIT 

Understanding the true Cost of Sale
Lucrative a la carte items
Pricing for Digital Solutions
How to Build-out Best Selling Collections
Pricing Psychology 

step #4

WORKFLOWS 
THAT WORK

Psychology of sales from first interaction
Setting studio policies
Client conditioning tactics
Questionnaires that guide to buy
Shooting to sell
Preparing for the perfect sale

step #5

OVERCOMING OBJECTIONS

Finding your ideal client
Teaching the importance of print
Testimonials that sell
Referral programs for higher revenue
Innovative digital solutions that set your studio apart
Integrating online galleries in a good way
Transitioning digital clients 

step #6

SETTING UP FOR A 
SUCCESSFUL SALES SESSION

Studio Flow- the order session schedule
Prepping your space, layout and functionality
In-home/ on-location (& what to bring!)
Sales scripting, getting comfortable with what to say
Closing the sale
Divine deliveries & the post-sale sale

Sound's perfect! I'm in!

OMG in such a short amount of time so much has changed... I actually enjoy explaining the experience now. I was doing a disservice to clients before by not offering them anything besides a thumb drive and a gallery. Now I’ve invested in my business and am able to show the client what I have to offer. I know Makayla Is going to make sure I’m being held accountable. The coaching is invaluable.

Now I feel even more excited and confident about meeting with potential clients. 

DON'T JUST TAKE IT FROM ME

- Jessica H.

01

...  Makayla has helped me understand the importance of automation and systemization. Now I’m able to be more thorough and give my clients a better experience. Hiring Makayla has given me a different boost of confidence. She has been incredible generous with her knowledge, her time, her expertise. She’s a Magical Marketer!

I was charging my clients $400 per session and these clients have now turned in to an average sale of anything from $1800-3000

DON'T JUST TAKE IT FROM ME

- Michelle E. Pink Rose Photography


02

Since taking the IPS courses I have doubled and almost tripled what I was making per session before, more than making up for the cost! I'm still working on perfecting my sales process but with Makayla’s guidance and support, I am definitely moving in the right direction and feeling SO good about creating tangible heirloom products to deliver to my clients!

I have doubled and almost tripled what I was making per session before…

DON'T JUST TAKE IT FROM ME

- Lauren Kirkham, Lauren Kirkham Photography

03

The Legacy Sales course is so insanely helpful and I always look forward to monthly coaching calls with Makayla. Makayla's personal support has consistently given me the encouragement, confidence, and guidance that I need to keep moving forward with whatever is on my plate. I'm so excited for the movement that Makayla is creating - the Printographers Society is exactly what this industry needs. Thank you Makayla!!

[this course] ... has provided me with a concrete foundation for how to create a sustainable, profitable, and meaningful business.

OUR STUDENTS ARE SAYING

-  Jenny Hirshon

04

... Allowing me more time with my family and the funds to do the things we want to do.

I now work less and make more

OUR STUDENTS ARE SAYING

- Ashley Wilber 

05

I'm here to help you elevate your business!

Sounds Perfect! I’m In!

DON'T WAIT TO GET STARTED,
STOP LEAVING MONEY ON THE TABLE.

JOIN NOW AND YOU'LL RECEIVE THESE *LIMITED TIME ONLY BONUSES*

Our entire wedding + portrait flows from initial inquiry to client satisfaction form 
Complete series of email templates 
Client questionnaires 
Pricing Calculator (excel spreadsheet with lab cost imported)
Collection Builder (excel spreadsheet with COS inputs)
Pretty Pricing Template (so your pricing can look as good as your images in seconds)

Yes! Give me all the extras!

A 6 WEEK STEP BY STEP BUSINESS TRANSFORMATION 

Complete six series video training course; $1497 value
6 Weeks of virtual group coaching
Simple to do lists for each module to help you implement & accelerate (actionability?! #priceless)
Sales toolkit complete with how-to videos for learning new software, $399 value
Pricing calculator: excel spreadsheet with lab cost imported, $127
Collection builder: excel spreadsheet with cos inputs, $127 value
Pretty pricing template (so your pricing can look as good as your images in seconds); $167 value
Exclusive access to our legacy sales insiders group (tribe of kick-ass go getters?! uh, you cant Even take out a loan for that amount of value)
Our entire studio workflow from initial inquiry to client satisfaction form ($597 value)
Complete series of email templates ($247 value)
Client questionnaires ($299 value)

Finally. Print sales made simple. 

The Step-by -Step transformation to a [MULTI] six figure business model with actionable money-makers, accountability, and support.

for a price you could make back

IN ONE SALE 

RETAIL PRICE

$

10,060

YOUR PRICE

$

1497

one time payment

I’m ready to make more money!

Exclusive Insiders that enroll in the class now will have full access to all updates (at no additional charge!). Pricing will increase throughout the year, so take advantage of our limited time pricing now!

DON'T FRET, I HAVE YOUR BACK

Will I have instant results?
NO, this will not happen over night. This is a complete business transformation. You’re not just learning a new lighting technique or purchasing the trendiest presets of the season. Transitioning your business model (or building one from scratch) takes a LOT of work to make it work. This course will provide you with the resources you need to be successful and the support you need when things don't go as perfectly as planned. BUT (big disclaimer!!) this will not work if you don't take the time to actually adopt and implement these techniques into your business. Do the work, and it will certainly pay off. 

What about my current clients? 
You don’t have to wait until next years brides start booking you, or for that next portrait inquiry comes in to start implementing this system. Once we get your systems set up in the first few weeks, we will provide you with a variety of ways to start the conversation with current clients, (and potentially make a big sale!) even if they were originally just a “digital” client.   

FAQ

What makes this course different?
Unlike other subscription based services, this is an intensive, dive-in deep, action taking, implementing, accountability checking class where no one gets left behind!! We will help you keep on track with the transformation so you can start actually making some real changes to your business (you know, the kind that will impact your LIFE!) 

Will you offer updates?  
Exclusive Insiders that were previously enrolled in the class will have full access to all updates (at no additional charge!) For those who wait for the next launch, the pricing will most likely increase.   

still have a question?

drop me a line